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DESIGN
:: How it Works (Previewing,
Selecting, Purchasing a Look) |
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PREVIEWING
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Step 1: View
our online Gallery of Looks, pre-select a few
"looks" you would like to "try on" (preview). |
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Step 2: Fill
out the online form
which shows the inventory control number for each “look”. E-mail it back to us
along with a purchase order #.
Also, attach your logo--and a
few “clean” JPEG picts of your
talent sitting at the news/anchor desk, etc.
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Call
us! 404.766.1470
If this is a rush (or if you have NOT
gotten a confirmation
e-mail within
2 hours of your request).
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We’ll
composite your talent picts into our “looks”
and e-mail the proofs back to
you. This way,
you evaluate shots with YOUR
anchors, your lighting, and on your set! Our
“Virtual Composite™” process is virtually
foolproof. (You never have to leave your desk, and its faster
and less expensive than overnight mail--plus, there are no expensive
dubs.)! You can even
forward and share these e-mail picts with the rest of your fellow
workers who are involved in the approval of your look.
We’ve turned each person’s computer into a personal VCR. (Technology
and E-Speed Rocks!)
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Preview
as many looks as you want -- over as many days as you wish.
Just keep in mind that there is a $25 per frame charge for
mocking-up, organizing, downloading and uploading each image. (See
pricing section for full details).
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PURCHASING
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Previews
and changes will be e-mailed back-and-forth until you are happy. Once
you give us approval we’ll start the whole package for you. We’ll
send you approval/progress frames from time-to-time until all is
complete.
We’ll then ship the disks, tapes, and paperwork to you.
Your staff spends a little time with it, you rehearse your
talent with it a few times, then go on the air!
Kudos and congratulations! (See pricing section for
more purchasing details).
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There
you have it:
A professionally built (and tested), reasonably inexpensive customized
new look glorifying your station’s image.
Constructed off-premises--yet able to be seen and approved at
various stages of implementation (without anyone having to get on an
airplane, etc.)--and all while you are able to continue there at the
ranch with your everyday responsibilities and daily production
duties. Add new
pieces, updates and holiday specials as your “look” and needs
grow.
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How We
Serve You Via the Web!
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Your TRUE
On-Air Look
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Why
We Are So Focused On Lower Third Supers and Full Screens
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This
is what INFORMS and ENTERTAINS your viewers. This is what the
newspapers and magazines will print when they pull still frames from
your shows--not your open.
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DESIGNED
FROM
THE INSIDE OUT!
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For
us, it all starts with Lower 3rd Supers.
Why? because “Opens” go by in about 10 seconds.
But L/3 and Full Screen supers appear ALL SHOW LONG!!! (about 1
every 5 seconds) THIS,
we assert is your “TRUE
ON-AIR LOOK”. We reverse engineer and create Opens that compliment the statics. The
L/3rds are now a precious STARTING point... not just a destination.
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